Interview: Giordano market repositioning (2008-10-25 01:09:29)
Lau Kwok Kuen: Giordano market repositioning
Speaking of "World Without Strangers", many people know that this is Giordano (giordano) slogan! In China, "giordano" This brand is famous. As a casual clothing chain industry leader, giordano has been giving the image of the service outstanding, healthy, young, stylish, dynamic. Operated by the casual clothing design simple and clean, fresh, with a fashion sense. Giordano has several small cities in China, the establishment of a huge store networks. Giordano's employees from different regions, different nationalities, Giordano's world is no stranger to the world of Giordano also continue to work towards this goal.
Management's values and ways of doing things
Giordano at the helm of Mr. Liu Guoquan pursues 'inaction' management philosophy. He said: "My biggest job is to keep yourself invisible. Let go and allow employees to create, to experiment, I just instilling the right business concept on the line."
Giordano tried to expand China market (first goal). Giordano is a Hong Kong-owned retail force, the key to the franchise model shop in the Mainland. Giordano Chairman Peter Lau said the group has about 520 in the mainland retail outlets, of which about 80% of the way through franchising, but in the future will be wholly-owned basis to open more retail stores.
Giordano from the Jimmy · Lai founded in Hong Kong in 1980, Mr.. In 1981, it opened its first store in Hong Kong and started through a joint venture company in Taiwan, opened a store. In 1985, Giordano opened its first store in Singapore.
Willing to try new ways to do things and to learn from the lessons of past mistakes. This is part of the culture Giordano. Another factor in the company's success is to always keep smiling more than 8, 000 hardworking staff. Giordano will be front-line customer service staff as the protagonist. Man is the most central factor. They make high-quality service possible. Customer service training is a prerequisite, enrich the content of the service and to provide services to clients.
I'm a cheerful person2009-08-26 08:22:59 by Nellga
Even when everything goes bad, i can be smiling, joking and laughing.
I've got taste in fashion, and i can have 3 clothes instead of 540 , but those which i like...
Here all girls take care of themselves much better, than in US.
Medical care is cheaper, but the quality doesn't correspond to the price anyway.
Salaries are different,
my mother being a proffesional teacher earns 200$ per month, father, being a manager, director, and all other jobs in one women clothing' store earns 300$!
yep, very cool, great to tell that smb is liyin', not bein at his place
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