South Africa, the new destination for H & M

August 28, 2013 – 23:26

L'Afrique du Sud,la nouvelle destination d'H&MTuesday,July 23,2013 South Africa is now attracting the attention of retail giants.In the fashion industry,is the pioneer Zara chain to have landed in the country in 2011,and soon it will go out to H & M.Swedish fashion chain plans to open its first hotel in South Africa 2015 current. H & M opens in Johannesburg The second distribution group fashion world after the Spanish group Inditex owns Zara among others,has signed its first lease in the country.The Swedish company will open its first local shopping center in Johannesburg told the Sunday Times.

H & M,which was added last year to South America to the list of countries where it is present,is currently looking for new premises to open a second store in Cape Town,the most populous city in Africa South after Johannesburg.

South Africa attracts international labels

Since the entry of Zara,the main chains of distribution groups wanted to follow in his footsteps to enter the South African market.The country previously considered as the most dangerous in the world,has experienced a substantial thanks to the arrival of international brands from the FIFA World Cup in 2010 celebrated change.

End of 2012,the British chain Topshop,owned by Arcadia Group,announced its entry into South Africa.She opened a shop in the Sandton City shopping center a few meters from Zara ...

Photo: Beyoncé-for H & M Summer Collection

L'Afrique du Sud, la nouvelle destination d'H&M


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